Description
The Industries Product Marketing Web team at Salesforce is hiring a Web Experience Associate Analyst to support the creation and management of web content for products, events, campaigns across our industry pages on salesforce.com.
As a Web Experience Associate Analyst, you'll work collaboratively with product marketing, corporate messaging, strategic programs, and creative teams to deliver a cohesive site experience in a fast-paced environment — and you'll have the opportunity to bring AI-powered tools into everyday web production to work smarter and faster.
Salesforce is the #1 AI CRM, and our team is at the forefront of bringing that story to life on the web. You'll help translate our Salesforce product and indsutry solution messaging into clear, compelling, and dynamic web experiences — while also using AI tools yourself to streamline content production, QA, and optimization.
To be successful in this role, you should have some hands-on experience working with the WordPress platform, along with curiosity about how AI tools can improve web workflows. You are someone who is an effective communicator, detail-oriented, a critical thinker, and a problem solver.
Key Responsibilities
Collaborate with key stakeholders to prioritize content and help determine the best delivery of the content to meet both internal and user goals
Accurately represent Salesforce's current AI narrative in web content, ensuring messaging aligns with brand and legal guidelines
Provide recommendations for user experience and flow based on testing, customer feedback, AI-driven analytics/insights, and data to continually enhance the user journey
Use web templates and thoroughly QA work — leveraging AI-assisted tools where appropriate — to ensure accuracy and error-free delivery of published pages
Test pages for responsiveness/display and work with digital engineering partners to address discrepancies
Ensure content is accurate, SEO optimized, and fits the user's journey; validate all assets based on SEO team's guidelines
Support demand generation through the creation of web forms
Deliver site enhancements while managing multiple priorities in a deadline-sensitive environment
Identify opportunities to apply AI tools (e.g., generative content drafting, automated QA checks, personalization) to improve team efficiency and page quality
Key Requirements
2+ years of hands-on experience managing web and content production for an enterprise organization
Basic understanding of information architecture, user experience, interaction design, and visual design initiatives
Understanding of web image optimization and best practices, using various tools to deliver high quality imagery with the least impact on performance
Experience working in development, staging, and production environments of WordPress, and syncing changes across environments
Working knowledge of (or strong interest in learning) AI-assisted productivity and content tools, and the judgment to review and validate AI-generated work before publishing
Preferred Requirements
Ability to learn quickly, ask questions, manage time efficiently, and be a proactive communicator to stakeholders
Ability to work against tight deadlines in a fast-paced environment and work on multiple projects simultaneously
Must be a self-starter, highly motivated, able to "turn on a dime," think through problems to come up with innovative solutions, and deliver against very tight deadlines while keeping a keen eye on detail and accuracy
Hands-on exposure to AI tools (e.g., Slack, Gemini, Claude Code, AI design tools) in a marketing, content, or web production context
Genuine curiosity about how AI will reshape web content production, and enthusiasm for adopting new AI-powered workflows as they emerge
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
