Description
About our team
The Global Creative team within Marketing is responsible for our brand and marketing creative. From building brand awareness campaigns to designing experiences like Dreamforce, our multi-faceted team does it all. We are a collection of thinkers, makers, and doers, whose sole purpose is to bring the brand to life across our incredible portfolio of work.
In the Mexico City (MXC) office, we are pioneering Agentic Creativity. We don't wait for the story to find us—we build it. Every campaign, experience, system, and moment we create is how Salesforce shows up in the world. We embrace AI as a creative partner and a force multiplier across everything we make, learning fast and using intelligent systems to imagine bigger and scale without losing craft.
We believe that the most powerful experiences don't explain—they prove. Show, Don't Tell.
About this role
We are seeking an AI Lead, Creative Technology & Systems to serve as the primary innovation engine and technical director for advanced visual workflows across the MXC node. Combining a deep background in commercial film/agency production with cutting-edge expertise in generative tools, this role transcends traditional post-production.
Reporting directly to the Senior Manager of Motion Design, you will oversee the intersection of director-level visual craft and automated generation. You will be responsible for building, scaling, and curating next-generation production pipelines—from rapid concepting and generative video creation to high-end finishing—ensuring that every asset generated across motion and static touchpoints hits a commercial, cinematic 4K standard at enterprise speed.
What you will do:
Cinematic Generative Artistry: Conceptualize and produce disruptive visual content, blending cinematic aesthetics, photorealistic imagery, and storytelling with generative technologies.
Advanced Prompting & Image Pipeline Engineering: Master advanced prompt engineering and generation workflows using Midjourney, ChatGPT, Kling, and ComfyUI to produce high-impact brand visuals and video sequences.
End-to-End Visual Direction & Finishing: Translate complex briefs into comprehensive visual narratives, overseeing art direction, style prototyping, and quality control to eliminate temporal glitches and maintain visual coherence across all outputs.
Cross-Disciplinary Production Engine: Act as a force multiplier for the entire MXC cell, executing motion concepts, campaign key visuals, and rapid visual ideation to support both static and motion design workstreams.
AI Stack Custody & Workflow Innovation: Continuously test, deploy, and document emerging generative tools, managing team licensing and integrating new platforms to maintain a 30% pipeline acceleration.
What experience you have:
7+ Years of Film Direction & Generative Artistry: Proven track record as a Commercial Director, Head of AI, or Lead AI Artist within top-tier production houses or creative agency environments.
Deep Generative AI Command: Hands-on mastery of leading AI tools—including Midjourney, Kling, ChatGPT, Runway, and node-based setups like ComfyUI—for photorealistic image generation and video synthesis.
Hybrid Art Direction & Storytelling: Exceptional visual literacy with a strong background in art direction, framing, lighting, color theory, and cinematic storytelling.
Production & Agency Fluency: Demonstrated ability to collaborate directly with creative teams, translate abstract ideas into technical workflows, and deliver under tight enterprise timelines.
Executive Communication: Professional fluency in English to articulate visual choices, document generative workflows, and align technical strategies with global stakeholders.
Why you are excited about this role:
You are highly motivated and a self-starter.
You are efficient and organized in your work.
You love working collaboratively to bring big ideas to life.
You want to be at the forefront of the Agentic Creativity revolution.
Why we are excited about you:
You are an inspiring, positive, force of nature.
You are always bringing new ideas to the table.
You are passionate for design and keen to grow and take on new challenges to further professional development.
