Assistant Manager - Content Writer

Captain Fresh

Captain Fresh

Marketing & Communications
Bengaluru, Karnataka, India
Posted on Jan 13, 2025

Company Overview:

Captain Fresh is a tech-led, vertically integrated global powerhouse of seafood brands. Founded in 2020 and headquartered in Bengaluru, India, Captain Fresh’s brand portfolio includes CenSea in the US, SuperFish in Poland, and Senecrus in France. In a world where technology has reshaped the core of every industry, Captain Fresh leads the charge in bringing tech-led innovation to the highly fragmented and traditional seafood sector. In a pioneering approach, the group is vertically integrating the key nodes of the seafood value chain - procurement, processing, distribution, and retail - across species. By leveraging its proprietary tech platforms, Captain Fresh enables high standards of traceability and sustainability. The flagship multi-species, multi-origin conglomerate sources and distributes over 100 species of seafood across 30 countries worldwide. Unified in purpose, the Captain Fresh group is committed to nourish the world with responsibly sourced seafood, empowering communities, and protecting ecosystems through innovation and foresight.

Job Description:

We are seeking a talented Content Writer to join our Creative and Marketing department at Captain Fresh. The ideal candidate will have a flair for creating engaging content across various platforms to captivate our target audience.

Key Responsibilities:

  • Develop and implement content strategies that align with business objectives, focusing on audience engagement and brand awareness for Captain Fresh and its house of brands globally

  • Create, edit, and oversee the production of high-quality content such as product marketing videos, authored articles, social media posts, brochures, email copy, newsletter and more

  • Manage and maintain a content calendar to ensure timely and consistent delivery of content for social media campaigns

  • Collaborate with cross-functional teams, including design, Tech, HR and stakeholders of acquired companies, to create content that supports overall business objectives.

  • Keep yourself updated with seafood industry trends in B2B landscape to identify content opportunities

  • Ensure all content aligns with the brand voice, tone, and style guidelines, maintaining consistency for each of the brands under Captain Fresh umbrella

  • Develop strong business acumen to better understand seafood market dynamics

Experience/Skill Set:

  • 3-5 years of experience as a Content Writer or similar role with a portfolio/work samples of engaging content across various platforms.

  • Bonus points for experience in content writing for the seafood or FnB industry.

  • Creative mindset with the ability to think outside the box and generate innovative content ideas.

  • Strong writing, editing, and proofreading skills with a keen eye for detail.

  • Strong understanding & application of digital marketing, SEO, SEM, & ASO.

  • Ability to communicate, collaborate, and work effectively in a fast-paced environment and meet deadlines.

Preferred Qualifications:

  • Degree in Marketing, Communications, English, or a related field.

  • Portfolio of published articles or content samples.

What You Can Expect:

  • Collaborative and cross-functional team to work with that values open communication.

  • Creative freedom to ideate and execute content ideas across platforms.

  • Opportunities for continuous learning and professional development.

  • Supportive leadership, guidance, and an inclusive work environment.