Business Planning & Operations Lead, Reality Labs Retail Sales APAC

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Sales & Business Development, Operations
Tokyo, Japan
Posted on Aug 11, 2025
The Business Planning & Operations Lead role in Reality Labs at Meta offers a unique opportunity to bridge technical and business worlds, driving strategic direction and scaling operations for Metaverse AR/VR products globally. This position requires analytical thinking, leadership skills, and the capacity to solve complex business problems while working in a dynamic, fast-paced environment. You'll manage global initiatives, improve operational rigor, and build cross-functional relationships to support scalable revenue growth. Ideal candidates will have experience in management strategy consulting or sales planning, with a passion for the Metaverse and innovation.

Business Planning & Operations Lead, Reality Labs Retail Sales APAC Responsibilities:

  • Drive streamlined and efficient processes (e.g., reporting, prioritization) to further streamline rhythm of the business and team launch activities
  • Manage global initiatives whilst working with the regional teams and also drive alignment and develop projects at regional level that have potential to scale at a global level
  • Improve operational rigor through identification and execution of initiatives that create efficiency, remove obstacles, or create improved processes and approaches to the business. This includes identifying ways in which tools can be built and deployed to improve workflows
  • Support sales teams on medium/long-term planning including analysis of business potential
  • Business partnership with key leaders
  • Build cross-functional relationships and identify resources to help solve complex interdisciplinary problems on behalf of the business

Minimum Qualifications:

  • 10+ years of experience in Management Strategy Consulting, corporate strategy/Sales Planning & Operations or in a relevant field
  • Experience solving complex business problems (retail, telco, operational, organizational), and to drive projects from strategy to execution
  • Leadership and influencing skills, can lead/influence stakeholders at all levels of an organization
  • Experience working cross-functionally with leadership in developing and executing successful plans
  • Knowledge of organizational dynamics, change management, and process improvement
  • Project management experience
  • Excel and PowerPoint skills
  • BA/BS in an analytical field or related field (e.g. Computer Science, Mathematics, Statistics, Economics, Business or related field)

Preferred Qualifications:

  • MBA or graduate degree in an analytical field
  • Experience with consumer retail, telcos, and/or DTC
  • Experience managing multiple concurrent projects and drive initiatives in a cross-functional environment
  • Experience working with or in support of varied communities
  • International experience and/or multicultural skills

About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.