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Category Manager, Alcohol



Philadelphia, PA, USA
Posted on Saturday, June 15, 2024
The Category Manager will be responsible for leading the alcohol category by driving product sales through assortment productivity, price optimization, promotional planning, cost negotiations, and product placement for Gopuff. We are looking for an individual with an extensive knowledge of the Alcohol (Beer, Wine & Spirits) industry that is an opportunistic and product-focused Merchant capable of partnering with cross-functional partners (i.e. Supply Chain, Marketing, Planning, Business Development, and Digital Merchandising) to build strong assortments that surpass financial objectives. You also will work closely with the Category Managers on our Retail Business (BevMo!) to build comprehensive plans across all of our banners. A strong analytical background is imperative to be able to analyze data and pricing to influence strategy. It will be imperative that this person demonstrate the problem-solving and analytical skills necessary to thrive in a fast paced and entrepreneurial environment.
Gopuff takes pride in creative problem solving and in-person collaborating to make quick and informed decisions. This role will have a hybrid work schedule, where you will be able to showcase your creativity and build strong relationships with teams in a cross functional manner three days a week (Tuesday - Thursday) in our Miami or Philly hub.

You Will:

  • Establish a deep understanding of Gopuff and retail businesses, internal processes, and overall assortment
  • Manage business to revenue and margin budgets that can be presented in OTB and cross-departmental meetings
  • Lead the selection, pricing, positioning and marketing of products in the Alcohol category
  • Develop merchandising & category plans and strategies to improve product sales, margin and other key business driving metrics
  • Monitor performance across multiple classes and locations and use / analyze data to establish go-forward strategies
  • Utilize both internal and external data effectively to make smart and educated decisions to drive incremental sales
  • Act as main point of contact for supplier partners and new business prospects
  • Build and maintain assortment strategies contingent with unique territory requirements in mind as it pertains to volume, size, distribution, and local trends
  • Partner with Supply Chain, Pricing and Finance departments to develop and maximize revenue/financial targets within the respective product classifications
  • Conduct comp shop and pricing analysis both nationally and locally to ensure key product lines are represented effectively in all markets and margin targets are met
  • Stay updated on category trends and competitive market

You Have:

  • Bachelor’s degree required (Merchandising, Business, or Economics is a plus)
  • 7+ Years of experience in Retail Buying, Merchandising and/or Category Management.
  • 7+ Years of experience in Alcohol Industry
  • Fully proficient in Excel is a hard requirement for this role, proficient in SQL a plus
  • Must have a significant knowledge of Supply Chain, Marketing and Financial Planning
  • Capable of taking initiative, ownership and accountability for the business
  • Ability to react quickly with a strong sense of urgency
  • Management, training and development experience is required


  • Gopuff pays employees based on market pricing and pay may vary depending on your location. The salary range below reflects what we’d reasonably expect to pay candidates. A candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future. For additional information on this role’s compensation package, please reach out to the designated recruiter for this role
  • Salary Range: $78,000 - $125,000
At Gopuff, we know that life can be unpredictable. Sometimes you forget the milk at the store, run out of pet food for Fido, or just really need ice cream at 11 pm. We get it—stuff happens. But that’s where we come in, delivering all your wants and needs in just minutes.
And now, we’re assembling a team of motivated people to help us drive forward that vision to bring a new age of convenience and predictability to an unpredictable world.
Like what you’re hearing? Then join us on Team Blue.
Gopuff is an equal employment opportunity employer, committed to an inclusive workplace where we do not discriminate on the basis of race, sex, gender, national origin, religion, sexual orientation, gender identity, marital or familial status, age, ancestry, disability, genetic information, or any other characteristic protected by applicable laws. We believe in diversity and encourage any qualified individual to apply.