Senior Manager, Partner Marketing - Technology Alliances
Klaviyo
At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo? Visit klaviyo.com/careers to see how we empower creators to own their own destiny.
Are you passionate about building ecosystems and turning partnerships into real, measurable growth?
As Senior Manager, Partner Marketing – Technology Alliances at Klaviyo, you will lead the strategy and execution of partner marketing initiatives that activate our technology ecosystem and drive meaningful business outcomes. This role sits at the intersection of ecosystem strategy, go-to-market execution, and team leadership, with ownership across multiple technology partner initiatives and flagship moments.
You will be responsible for setting the partner marketing strategy for technology alliances, leading a small team, and ensuring programs deliver measurable impact across demand generation, product adoption, and ecosystem growth. You’ll work closely with senior stakeholders across Partnerships, Product Marketing, Field Marketing, Events, and Sales to align priorities and scale what works.
You’ll collaborate with a wide range of technology partners across the commerce ecosystem — including leading platforms and ISVs such as Shopify, WooCommerce, TikTok, Google, and others — to bring integrated solutions to market and create meaningful value for shared customers.
This is a high-impact leadership role for a marketer who can think strategically, operate cross-functionally, and coach others while still staying close enough to execution to ensure excellence.
How you'll make a difference:
- Own the partner marketing strategy for technology alliances, translating company and Partnerships priorities into clear objectives, roadmaps, and measurable outcomes
- Define success metrics and OKRs for partner marketing initiatives, ensuring alignment with pipeline influence, adoption, and ecosystem growth goals
- Lead cross-functional partner marketing initiatives that span multiple teams, partners, and regions
- Oversee the design and execution of integrated co-marketing programs with ecommerce platforms and ISVs across campaigns, launches, content, events, and ecosystem programs
- Own Klaviyo’s technology partner sponsorship and activation strategy for flagship initiatives including K:Boston, K:Sydney, K:London, and other global moments
- Ensure programs are scalable, repeatable, and optimized based on performance data and partner feedback
- Provide strategic direction while ensuring strong operational execution across timelines, budgets, and deliverables
- Partner closely with senior stakeholders in Partnerships, Field Marketing, Events, Product Marketing, and Sales to align initiatives with broader GTM priorities
- Act as a senior point of contact for key technology partners on marketing strategy, activation planning, and joint success measurement
- Communicate clearly and consistently on roadmap progress, performance, risks, and opportunities to internal stakeholders
- Manage and develop a team, setting clear expectations, goals, and development plans
- Coach team members on partner strategy, program design, execution excellence, and stakeholder management
- Delegate effectively while maintaining accountability for outcomes and quality of work
- Foster a collaborative, high-performance team culture aligned with Klaviyo values
- Establish and improve processes for planning, executing, and measuring partner marketing initiatives at scale
- Use data and insights to drive decisions, prioritize investments, and continuously improve ROI
- Champion partner and field feedback internally to evolve ecosystem marketing strategy and execution
Who you are:
- 12+ years of experience in partner marketing, alliances marketing, ecosystem marketing, or B2B SaaS marketing
- Proven experience designing and executing joint marketing programs with technology partners that drive measurable demand and adoption
- Experience working closely with partnerships, sales, and cross-functional marketing teams in a multi-stakeholder environment
- 2+ years of people leadership experience, including managing and developing direct reports
- Strong understanding of ecommerce and SaaS ecosystems, including ISVs, platforms, and partner-led growth models
- Comfortable operating at both strategic and executional levels, knowing when to zoom out and when to dive in
- Highly collaborative and influential, with the ability to align senior stakeholders around shared goals
- Data-driven and outcomes-focused, using performance insights to guide decisions and trade-offs
- Clear, confident communicator with the ability to represent partner marketing strategy internally and externally
- Highly organized, able to manage multiple priorities, partners, and timelines in a fast-paced environment
- Willingness to travel periodically for partner engagements, events, and flagship Klaviyo initiatives
We use Covey as part of our hiring and / or promotional process. For jobs or candidates in NYC, certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on April 3, 2025.
Please see the independent bias audit report covering our use of Covey here
Massachusetts Applicants:
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Our salary range reflects the cost of labor across various U.S. geographic markets. The range displayed below reflects the minimum and maximum target salaries for the position across all our US locations. The base salary offered for this position is determined by several factors, including the applicant’s job-related skills, relevant experience, education or training, and work location.
In addition to base salary, our total compensation package may include participation in the company’s annual cash bonus plan, variable compensation (OTE) for sales and customer success roles, equity, sign-on payments, and a comprehensive range of health, welfare, and wellbeing benefits based on eligibility.
Your recruiter can provide more details about the specific salary/OTE range for your preferred location during the hiring process.
Get to Know Klaviyo
We’re Klaviyo (pronounced clay-vee-oh). We empower creators to own their destiny by making first-party data accessible and actionable like never before. We see limitless potential for the technology we’re developing to nurture personalized experiences in ecommerce and beyond. To reach our goals, we need our own crew of remarkable creators—ambitious and collaborative teammates who stay focused on our north star: delighting our customers. If you’re ready to do the best work of your career, where you’ll be welcomed as your whole self from day one and supported with generous benefits, we hope you’ll join us.
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Klaviyo is committed to a policy of equal opportunity and non-discrimination. We do not discriminate on the basis of race, ethnicity, citizenship, national origin, color, religion or religious creed, age, sex (including pregnancy), gender identity, sexual orientation, physical or mental disability, veteran or active military status, marital status, criminal record, genetics, retaliation, sexual harassment or any other characteristic protected by applicable law.