Manager - Performance Marketing

Moglix

Moglix

Marketing & Communications
Noida, Uttar Pradesh, India
Posted 6+ months ago
Role Details
Function SME Online | Digital Marketing
Location Noida Sector 125
Designation Deputy Manager– Performance Marketing
Role Objective
Role Objective
This role demands the candidate to be a go-getter who has a knack for problem-solving and growth hacking. The role requires acumen of managing SEM/Social media Marketing budgets. SEO/ SEM Optimization of PPC campaigns in an effective manner.
Roles & ResponsibiltiesRole Responsibilities
• Setting up effective planning and strategizing marketing activities for Moglix through web & app
• Optimize & create marketing campaigns across channels (Google, Facebook, Criteo etc.) to
achieve the targeted RoAS (Return on Advt. Sales)
• Process implementation, including defining and tracking performance
• Optimization and bid management of PPC campaigns
• Analyze Clicks and Conversion data, ad expenses and ROI
• In-depth knowledge & understanding of e-commerce digital marketing (including shopping Ads)
• Manage & execute App campaign for Moglix targeting increasing the active user baseKey Stakeholders
Qualification & Experience
Essential/ Desirable
Work Experience
Marketing professional having above 3 to 7 years of digital marketing experience.
Understanding of various online marketing channels(Like – Ad words, Facebook Ads, LinkedIn ads, Twitter ads, email, SEM, contextual, affiliate, etc.)
Knowledge/ Skills
Excellent communication skills.
In-depth knowledge & understanding of e-commerce. Digital marketing (including shopping Ads)
Education
Full-time Graduation from a reputed institute
MBA from a reputed institute
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