Role Objective

To execute marketing content initiatives leading to high customer engagement, brand consistency and a positive customer experience. This role demands the candidate to be a go-getter who has a knack for problem-solving and and growth hacking.

Role Responsibilities

• Creating writing skills in English with strong story-telling abilities

• Assist in content creation in the form of blogs, case-studies, videos, website copy, pitch-decks and other sales-enablement collaterals within set timelines.

• Execute content related tasks that brings out unique selling points of company’s products and various offerings for different industries and different stages of the buyer’s journey (awareness, consideration, and decision stage).

• Conduct thorough research of market needs and competitive landscape to gain insights into customer needs and experiences.

Work Experience

0-2 years of experience in a similar profile

Essential Knowledge of SEO and web traffic metrics will be an added advantage

Knowledge/ Skills

Excellent communication skills with interest/ skills in video creation, video editing, blogging, content, social media etc.

High level of ownership, willingness to set up things from scratch

Education

Full-time graduation in Journalism & Mass communication (BJMC) from a reputed institute