About AppLovin’s Consumer Team

We are powering the next wave of consumer growth. Specializing in performance advertising, we help global brands and leading consumer apps across verticals such as e-Commerce / DTC, fintech, meal delivery, ride hailing, video streaming and more achieve profitable growth by connecting them to over 1 billion daily users across thousands of the world’s top mobile games apps.

AppLovin’s global team combines people from different backgrounds and perspectives, united by a shared ambition to always pursue excellence and win together in a fast-moving market. We are intentional about the culture we are building and seek candidates who are outstanding in their own right while remaining deeply committed to the success of others.

Please note that this role requires onsite presence at our Beijing office.

About the Role

We are seeking a driven, analytical, and results-focused Analyst, Business Development to join our fast-paced and expanding Consumer (eCommerce & Apps) team in Beijing. This is a unique opportunity to shape a new business line from the ground up and work at the intersection of performance marketing and business development within the rapidly growing Consumer(eCommerce & Apps) space.

In this client-facing role, you’ll partner with eCommerce brands and non-gaming Apps to unlock growth by leveraging AppLovin’s marketing platform. You’ll build strong relationships with key stakeholders, help them optimize campaigns, and lead strategic initiatives that drive business outcomes. You’ll also work closely with AppLovin leadership and product experts to evolve our Consumer advertising solution and drive adoption in the market.

Responsibilities

• Onboard Consumer clients (eCommerce brands and non-gaming apps) to our platform and educate them on AppLovin’s Consumer growth solution.
• Understand what matters most to your partners and drive an action plan for their growth.
• Set up new campaigns for success by leveraging best practices for creative and performance targets.
• Define and analyze metrics to ensure success for our Consumer partners.
• Become an expert on AppLovin’s mobile advertising products for Consumer brands.
• Partner with the broader AppLovin Business Development team in the region.

Basic Qualifications

• 1-3 years of professional experience.
• Bachelor's degree or higher in related fields.
• Self-starter and eager to learn.
• Demonstrate outstanding analytical ability and strategic grasp of the “big picture”.
• Have experience prioritizing competing demands.
• Flexible team-player who can use drive, creativity, and initiative to move the organization forward.
• Fluent in English and Mandarin with ability to build convincing argumentation from complex data
• Demonstrated experience in handling large data sets, with a strong ability to analyze complex data and identify actionable patterns to drive strategic decision-making and optimize client outcomes.
• Proven interest in technology. Whether you’re an early adopter of gadgets, or an Excel whiz, or took a computer science class in school and loved it, we are a high tech and big data company where you will constantly have the opportunity to contribute business and product ideas.

Preferred Qualifications

• Experience in the Consumer space and brand operations.
• A basic understanding of programming or scripting.
• Understanding of models for intelligent decision making, such as game theory, chess, or poker.
• Familiar with AppLovin or other UA platforms.