Graphic Designer (Branding Background Preferred)

📍 Location: Bangalore (Work from Office, 2:00 PM – 12:00 AM IST)

About Us

RetainIQ is a fast-growing MarTech startup helping leading DTC (Direct-to-Consumer) brands connect with their customers globally. Our SaaS platform enables top e-commerce companies to acquire, engage, and retain customers through powerful email marketing and automation solutions. We work with some of the fastest-growing e-commerce brands worldwide, helping them create meaningful customer experiences and drive measurable growth.

Role Overview

We are looking for a Graphic Designer with a strong branding background who understands how to translate brand identities into compelling digital experiences. In this role, you will collaborate closely with our email marketing specialists to design visually engaging email campaigns, templates, opt-in forms, and other marketing assets.

Your primary responsibility will be to interpret and apply brand guidelines, design systems, and style guides from our clients and transform them into high-performing email designs. The ideal candidate has a strong understanding of branding principles, typography, colour systems, layout, and visual storytelling, and can ensure that every design aligns with the client’s brand identity while also optimising for email marketing performance.

You will have the opportunity to work on multiple projects for global e-commerce brands, experiment with new visual approaches, and continuously refine your design skills in a fast-paced creative environment.

Key Responsibilities

• Design on-brand email campaigns by applying client brand guidelines and visual identity systems.
• Create email templates, banners, icons, and GIFs that maintain consistency with the brand’s design language.
• Develop visually compelling email layouts from scratch using best practices in typography, colour, hierarchy, and composition.
• Build and organise email design systems and templates directly in Figma.
• Prepare and optimise email assets through slicing, resizing, and formatting for responsive layouts.
• Ensure designs are optimised for different email clients and environments, including dark mode, mobile, and Outlook.
• Conduct QA checks to maintain visual consistency and functionality across devices.
• Design supporting marketing assets such as ad banners and graphics based on copy provided by the email strategy team.
• Collaborate with teams across Client Success, Business Development, and Technical to ensure design requirements are aligned with client expectations.

Typical Weekly Breakdown

• 90% Designing and developing email templates for new and existing clients.
• 10% Communication, coordination, and project management through tools like Asana, Slack, and email.

Desired Profile

• Strong branding and visual identity experience with the ability to translate brand guidelines into marketing assets.
• Expert-level proficiency in Figma or similar design tools.
• Solid understanding of design principles, typography, color theory, and layout systems.
• Ability to maintain brand consistency across multiple client campaigns.
• Familiarity with dark mode design considerations and email QA testing.
• Basic understanding of HTML/CSS concepts to identify fonts, colors, and styles from websites (no coding required).
• Exceptional attention to detail and commitment to high-quality visual output.
• Ability to manage multiple projects and prioritize quick turnaround requests.
• Open to feedback and eager to continuously improve design skills.
• Comfortable working with brand guidelines and structured design documentation without direct client interaction.

Compensation

Starting salary for this position ranges from ₹6–₹7 LPA, depending on experience, skills, and the value you bring to the team.

Hiring Process

1. Application Form: Submit your application through our quick form (takes about 5 minutes).
2. https://forms.gle/EhekxPYc16XZVBLq5
3. Application Review & Assignment: Our team will review your application within 5 days. If shortlisted, you will receive a design assignment to demonstrate your skills.
4. Interview: Candidates who successfully complete the assignment will be invited for the first interview.
5. Leadership Sync: Final candidates will meet with company leadership to discuss the role, company vision, and cultural alignment.
6. Offer: Successful candidates will receive an offer and begin the onboarding process.

Why Work With Us?

• Cutting-Edge Tools: Work with modern tools like Asana, Slack, Loom, Miro, and Klaviyo to streamline your workflow.
• Intrapreneurial Environment: We encourage innovation and ownership—your ideas and creativity matter.
• Strong Backing: RetainIQ is backed by leading investors such as Accel Partners, providing both startup agility and financial stability.
• Growth Opportunities: We actively support professional development through reimbursements for courses, books, and learning subscriptions.
• Freedom & Responsibility: If you enjoy challenging work, creative freedom, and pushing your design skills to the next level, this is the place for you.
• If you are a branding-focused designer who enjoys translating brand identities into impactful marketing designs, we’d love to hear from you.