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Senior Customer Advocacy Program Manager



Customer Service, Operations
Boston, MA, USA
Posted on Wednesday, June 5, 2024

Every day, the world gets more digital thanks to tens of millions of developers building the future faster than ever. But with exponential growth comes exponential risk, as outnumbered security teams struggle to secure mountains of code. This is where Snyk (pronounced “sneak”) comes in. Snyk is a developer security platform that makes it easy for development teams to find, prioritize, and fix security vulnerabilities in code, dependencies, containers, and cloud infrastructure — and do it all right from the start. Snyk is on a mission to make the world a more secure place by empowering developers to develop fast and stay secure.

Joining Snyk means embracing our core values: One Team, Care Deeply, Customer Centric, and Forward Thinking. As a member of our team, you’ll have the opportunity to thrive in a dynamic environment where fostering collaboration, leading with empathy, driving business impact, and inspiring trust are at the heart of everything we do.

Our Opportunity

We are looking for a Senior Customer Advocacy Program Manager to join Snyk's Customer Advocacy & Community Team. In this role, you'll spearhead the development and expansion of our customer advocacy and community initiatives. You'll have the opportunity to craft and implement strategic programs aimed at nurturing relationships with key customers, amplifying Snyk's thought leadership, and validating our solutions. This role offers a unique chance to drive impactful engagement while collaborating cross-functionally to elevate the voice of the customer.

You’ll Spend Your Time:

  • Cultivating relationships with key customers and personas through curated programming
  • Designing and implementing customer user group initiatives.
  • Partnering with customers for various advocacy efforts, including case studies, webinars, events, and testimonials.
  • Managing Snyk's sales reference program for North America, serving as a trusted resource and enablement lead.
  • Identifying and defining customer content needs and direction.
  • Tracking and reporting on key success metrics to demonstrate impact.
  • Implementing and scaling customer programming for both executives and practitioners, encompassing in-person and virtual events, as well as content creation.

What You’ll Need:

  • 5+ years of marketing experience with at least 2 years in customer marketing.
  • Excellent project and program management skills, with a keen eye for detail and ability to thrive in a dynamic environment.
  • Strong verbal and written communication skills.
  • Results and metrics-driven mindset, with proficiency in measuring and reporting marketing KPIs.
  • Experience working with customers and customer-facing teams, and interacting with technical stakeholders at various levels.
  • Proven track record in implementing and managing customer advocacy programs and communities.
  • Strategic thinker with the ability to build meaningful relationships and drive engagement
  • Collaborative mindset with the capability to work cross-departmentally to achieve shared goals.

We’d be Lucky if You:

  • Experience with security and developer personas is a plus.
  • Have experience in organizing and executing impactful executive customer programs.
  • Possess knowledge of the security and developer landscape, contributing valuable insights to our initiatives.


We care deeply about the warm, inclusive environment we’ve created and we value diversity – we welcome applications from those typically underrepresented in tech. If you like the sound of this role but are not totally sure whether you’re the right person, do apply anyway!

About Snyk

Snyk is committed to creating an inclusive and engaging environment where our employees can thrive as we rally behind our common mission to make the digital world a safer place. From Snyk employee resource groups, to global benefits that help our employees prioritize their health, wellness, financial security, and a work/life blend, we aim to support our employees along their entire journeys here at Snyk.

Benefits & Programs

Prioritize health, wellness, financial security, and life balance with programs tailored to your location and role.

  • Flexible working hours, work-from home allowances, in-office perks, and time off for learning and self development
  • Generous vacation and wellness time off, country-specific holidays, and 100% paid parental leave for all caregivers
  • Health benefits, employee assistance plans, and annual wellness allowance
  • Country-specific life insurance, disability benefits, and retirement/pension programs, plus mobile phone and education allowances