Field Marketing Manager

Sprig

Sprig

Marketing & Communications
San Francisco, CA, USA
Posted on Dec 10, 2024

About Sprig

Sprig is empowering the fastest-growing and largest companies to build digital products for people, not just data points. Our platform enables product teams to ask any question about their product, observe user interactions, and receive actionable product recommendations to drive success. Today, we’re proud to partner with industry leaders like Notion, Figma, Ramp, Robinhood, Coinbase, and TripAdvisor, helping them build world-class products.

As we continue our journey towards $100M in revenue and beyond, Sprig’s vision is to shape the future of autonomous product development, where products evolve and self-iterate in real-time. By automatically analyzing user experiences as they happen, Sprig AI will synthesize data and identify product improvements instantly, ensuring nearly flawless user experiences and driving the next wave of innovation in product management.

As part of a new AI agent ecosystem, Sprig will collaborate with generative design and coding platforms to create a future where product teams will guide AI platforms in continuously adapting and improving products.

If you’re passionate about redefining how products are built and want to be part of a team that’s leading the future of autonomous product development, we’d love to have you join us. Learn more about our mission, values, and how you can be part of this exciting journey here.

About the Role

We’re seeking a Field Marketing Manager to help us develop, manage, and execute in-person and virtual field marketing events and campaigns. This is a unique opportunity to be a high-impact, early member of the company. Reporting directly to our Head of Marketing, you’ll own the entire process of event program execution including venue selection, content and programming, invite emails, event outreach and beyond.

This role is based out of our San Francisco office 4 days per week.

Your Impact

  • Plan, organize, and execute in-person and virtual marketing events based on the sales led motion

  • Lead internal communication across multiple departments (Sales, Marketing, and Customer Success) on expectations, goals, deliverables, event logistics, RSVPs, and performance

  • Effectively collaborate as the POC and “quarterback” for the event campaigns with the Sales, Marketing, and Executive teams on the appropriate marketing events to maximize sales opportunities and pipeline within target accounts

  • Own the entire process of event program execution, including venue selection, content and programming, invite emails, event outreach, and followup

  • Monitor, measure, and report on the effectiveness of field marketing program to all key stakeholders while identifying areas for optimization and improvement

Your Strengths

  • 3+ years of field marketing experience within a high growth startup

  • Strong project management and logistics skills - You will need to keep complex events and campaigns on track

  • Highly organized and detail-oriented - You will juggle multiple campaigns, events, and deadlines simultaneously

  • Natural relationship builder who can easily connect with sales teams, customers, and vendors

  • Strategic thinker who can see both the big picture and execute on details

  • Resilient and adaptable - events and campaigns often require quick pivots and problem-solving

Benefits & Perks

  • Competitive Salary

  • Competitive Employee Equity

  • 401K Program

  • Medical, Dental, and Vision Benefits

  • FSA/HSA Benefit

  • $175/month Commuter Benefit

  • Additional Wellbeing Benefits

  • Flexible Paid Time Off

  • Paid Parental Leave

  • Professional Development Stipend

  • Hybrid Office Policy

  • Lunch available 5x a week in SF and NYC

  • Dinner available 4x a week in SF

  • Company Sponsored Social Events

At Sprig, we pride ourselves on being a people-first company, where your contributions truly matter and are valued. We were recently awarded by Fortune as top 50 best places to work in the US, and top 50 Places to Work in the Bay Area by Built In. Come join our mission of building products users love and have a real impact on Sprig’s future.

Our Commitment to Diversity and Inclusion

We prioritize diversity within our team and value different perspectives, educational backgrounds, and life experiences. We encourage people from underrepresented backgrounds to apply.

Employee Pay Disclosure

The salary range for this full-time position is $120,000 - $130,000 + Equity + Benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all locations (San Francisco, CA; New York, NY). Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your Recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in postings reflect the base salary only, and do not include equity or benefits.

***Please beware of scammers who are posing as Sprig and Sprig team members. Our recruiters use @sprig.com email addresses exclusively. We do not conduct interviews via text or instant message, and we do not ask candidates to purchase equipment through us or solicit money from you. If you have been contacted by someone claiming to be from a different domain about a job offer, please report it as potential job fraud to law enforcement and contact us here.***