Assistant Manager/Manager - Growth

Teabox

Teabox

Sales & Business Development
Posted on Jan 9, 2026
About Teabox
Teabox is a premium tea brand built on a simple belief: fresh tea tastes better, and farmers deserve better.
We work closely with tea gardens to source high-quality teas, build exceptional products, and deliver them directly to customers through our D2C channels.
We’re scaling with a sharp focus on product quality, customer experience, and profitable growth—and we’re building a team of builders who love ownership, speed, and real outcomes.
Role Overview
This is not a traditional marketing role. This is a business-owner role inside Teabox’s D2C team.
You will own, build, and scale one D2C sub-channel end-to-end—strategy to execution—driving revenue, growth, profitability, and team outcomes. Think of this as being the Founder of a mini P&L within Teabox.
Key Responsibilities:
1) Growth & Business Strategy (P&L Ownership)
  • Own and deliver growth targets for your sub-channel: Revenue, ROAS, CAC, Contribution Margin.
  • Build and execute quarterly and monthly growth plans with clear targets and action plans.
  • Identify and unlock new scaling levers: pricing, offers, bundles, funnels, retention loops, experiments.
  • Operate like an owner: make trade-offs, prioritize ruthlessly, and drive measurable results.
2) Creative + Performance Marketing Leadership
  • Lead the creative strategy for your channel: hooks, angles, formats, messaging systems, and testing roadmaps.
  • Work hands-on with performance marketing across Meta, Google, and emerging channels.
  • Obsess over:
  1. CTR, CVR, CAC
  2. Creative fatigue & iteration velocity
  3. Funnel drop-offs and conversion bottlenecks
  • Convert insights into repeatable, scalable growth systems.
3) Team Building & People Leadership
  • Hire, build, and lead a high-ownership team (performance marketers, creatives, analysts).
  • Set clear goals, accountability, and high operating standards.
  • Coach the team to think in first-principles and outcomes, not tasks.
  • Build a culture of speed, ownership, learning, and excellence.
4) Hands-On Execution & Problem Solving
  • Be extremely hands-on: dashboards, ads manager, landing pages, funnels, copy, creative briefs.
  • Identify bottlenecks quickly and fix them fast—without waiting for instructions.
  • Kill what’s not working. Double down on what is.
  • Run experiments with urgency and discipline.
5) Cross-Functional Collaboration
  • Work closely with Product & Sourcing, Supply Chain & Ops, Design & Content, and Founders.
  • Align growth plans with inventory, product drops, and brand direction.
  • Ensure scale doesn’t break experience—keep growth sustainable and customer-first.
What Success Looks Like
  • Profitable and consistent growth for your channel: revenue + contribution margin.
  • Better efficiency over time: improving CAC, ROAS, CVR while scaling.
  • Strong creative engine: fast iterations, clear learnings, and winning playbooks.
  • A team that runs with ownership and high standards.
  • Tight alignment with ops/inventory to scale reliably.
Must-Have Traits & Experience
  • Proven record scaling a D2C business / channel / mini-P&L.
  • Strong understanding of performance marketing + creative strategy (and how they work together).
  • Strong people leadership: hiring, leading, motivating, and coaching teams.
  • Highly hands-on: comfortable inside Ads Manager, dashboards, funnels, and creatives.
  • Structured thinker + fast executor.
  • High energy, positive attitude, and real hunger to build.
  • Extreme ownership mindset: “This is my business.”