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Principal Product Marketing Manager - Cloud Security



Marketing & Communications, Product
Massachusetts, USA · San Francisco, CA, USA · Massachusetts, USA · California, USA · Oregon, USA · Columbia, MD, USA · Remote
Posted on Tuesday, June 11, 2024

Who is Tenable?

Tenable® is the Exposure Management company. 44,000 organizations around the globe rely on Tenable to understand and reduce cyber risk. Our global employees support 65 percent of the Fortune 500, 45 percent of the Global 2000, and large government agencies. Come be part of our journey!

What makes Tenable such a great place to work?

Ask a member of our team and they’ll answer, “Our people!” We work together to build and innovate best-in-class cybersecurity solutions for our customers; all while creating a culture of belonging, respect, and excellence where we can be our best selves. When you’re part of our #OneTenable team, you can expect to partner with some of the most talented and passionate people in the industry, and have the support and resources you need to do work that truly matters. We deliver results that exceed expectations and we win together!

Your Role:

Tenable is seeking a talented and dynamic product marketing professional to help extend the company’s leadership in the cloud cybersecurity market.

In this role, you will draw on your creativity and marketing expertise to bolster Tenable’s practitioner, consultant and enterprise communities. You will establish, nurture and help monetize these communities as they mature and adopt our enterprise platform over time. You will analyze customer needs, market trends, and competitor strategies to develop market insight, influence our product roadmap, and create messaging, content and go-to-market guidance. You will also contribute to PR and analyst relations, and guide and participate in demand generation and enablement programs. Collaborating with sales, marketing, sales enablement, product management, and executive management, you will play an active role in shaping Tenable’s cloud security solution, marketing campaigns, and go-to-market strategy.

Your Opportunity:

  • Lead new product and solution launches

  • Contribute to product marketing strategy and messaging, and help maintain technical accuracy of marketing messages

  • Develop and nurture user communities via social, in-product, and direct marketing relationships

  • Design new and innovative go-to-market strategies, including e-commerce/storefront and ‘freemium’ offers

  • Develop buyer personas specific to transactional direct and channel-centric business models

  • Identify and deliver thought leadership leveraging Tenable Research insights to drive brand awareness and demand generation

  • Create compelling content for sales collateral, blog posts, website, channel offers, and related activities

  • Actively participate in analyst relations and public relations initiatives

  • Participate in webcasts, podcasts, events and other demand generation activities

  • Guide and contribute to sales and partner enablement

  • Work with customers and partners to understand their needs and illustrate product capabilities and value

What You'll Need:

  • Bachelor’s degree or equivalent work experience required

  • 5+ years of high tech product marketing or similar experience; 8+ years of total career experience

  • Your written and oral communications skills are superb, and you can explain complex concepts clearly for a variety of audiences

  • You are able to successfully build relationships and collaborate with geographically dispersed teams

  • You have the ability to blend strategic thinking with creative execution

  • You possess excellent organizational skills and strong follow-through

  • You thrive in fast-paced, collaborative environments where change is the norm and the bar for quality is set high

  • Your inherent drive and self-starter attitude motivate you to achieve dramatic success

  • Experience partnering with fast-paced, research-based teams

  • Must have the ability to travel (primarily domestic) up to 20% of time

And Ideally:

  • Hands-on experience working with Tenable products

  • Experience in the cloud security industry



This is the base pay range for this position. Compensation for the role will depend on a number of factors, including the candidate's qualifications, skills, competencies, location and experience, and may fall outside of the range shown. Employees are also eligible for variable compensation in addition to base pay (commission for sales roles, bonus for non-sales roles), depending on company and individual performance. Tenable also offers a variety of comprehensive and competitive benefits which include: medical, dental, vision, disability and life insurance; 401(k) retirement savings with company match; an employee stock purchase plan; an employee referral program; flexible spending accounts; an Employee Assistance Program (EAP); education assistance; parental leave; paid time off (PTO); company-paid holidays; health and wellness events; and community programs.

US Pay Ranges
$128,000$170,000 USD

If you’ve reached this point, and you’re still not sure if you should apply…..Just do it! We’re human and we don’t fit a perfect mold. Having diverse backgrounds, experiences and perspectives, that’s a good thing! If you’re coming from outside of the cyber industry - great! If you’re looking to try something new - awesome! All we ask is you bring passion to all that you do, crave creativity and innovation, and embrace the hard work of gaining new skills and accepting big challenges.

We’re committed to promoting Equal Employment Opportunity (EEO) at Tenable - through all equal employment opportunity laws and regulations at the international, federal, state and local levels. If you need a reasonable accommodation due to a disability during the application or recruiting process, please contact [email protected] for further assistance.

Tenable Data Consent Statement

Tenable is committed to protecting the privacy and security of your personal data. This Notice describes how we collect and use your personal data during and after your working relationship with us, in accordance with the General Data Protection Regulation (“GDPR”). Please click here to review.

For California Residents: The California Consumer Privacy Act (CCPA) requires that Tenable advise you of certain rights related to the collection of your private information. Please click here to review.