About Testsigma

We are seeking a detail-oriented and motivated Marketing Operations executive to join our growing team. This role will support the execution and optimization of our marketing operations, with a focus on utilising HubSpot and Salesforce to enhance GTM effectiveness and drive measurable results. The ideal candidate will have a passion for marketing technology, data analysis, and process improvement.
What you will be doing

1. Campaign Execution and Management:
   

• Assist in the creation, execution, and optimization of marketing campaigns across various channels, including email, social media, and web.
  

• Monitor and report on campaign performance, providing insights and recommendations for improvement.
  

2. Marketing Automation:
   

• Support the setup and maintenance of marketing automation workflows in HubSpot.
  

• Ensure accurate and timely execution of automated campaigns, including lead nurturing, scoring, and segmentation.
  

3. Data Management and Analysis:
   

• Maintain and manage marketing databases, ensuring data cleanliness and accuracy.
  

• Analyse marketing data to identify trends, measure campaign performance, and provide actionable insights to the marketing team.
  

4. Salesforce Integration:
   

• Assist in the integration and synchronisation of marketing data between HubSpot and Salesforce.
  

• Ensure data consistency and alignment between marketing and sales teams to support lead management and reporting.
  

5. Process Improvement:
   

• Identify opportunities to streamline and improve marketing operations processes.
  

• Assist in the development and documentation of standard operating procedures for marketing operations.
  

6. Collaboration and Support:
   

• Collaborate with cross-functional teams, including sales, product, and customer success, to align marketing efforts with overall business objectives.
  

• Provide support to the marketing team in various operational tasks as needed.
  

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
  

• 2-4 years of experience in marketing operations or a related role, preferably in a SaaS environment.
  

• Proficiency in HubSpot and Salesforce; certification in either platform is a plus.
  

• Strong analytical skills and attention to detail.
  

• Excellent communication and interpersonal skills.
  

• Ability to manage multiple tasks and priorities in a fast-paced environment.
  

• Basic understanding of marketing principles and best practices.
  

• Familiarity with data analysis tools and techniques is a plus.
  

Benefits

1. Best in the industry salary package

2. Opportunity to work in a fast-growing, high-growth SaaS StartUp with ownership to drive new initiatives.
   

3. Paid personal time off.
   

4. Strong result-oriented culture, promoting continuous giving and receiving of feedback.
   

5. Monthly team bonding activities, yearly anniversary party, fun & more!