AD Strategy - Diagnostics
Truemeds India
Job Title: Associate Director – Strategy
Location: Mumbai
About the Role
Truemeds is building a high-growth Diagnostics vertical as part of its next phase of expansion. We are looking for a highly driven Associate Director – Strategy to work closely with the leadership team and own end-to-end strategic initiatives for this vertical.
What will you work on?
1. Business Strategy & Growth
- Define the overall strategy and roadmap for scaling the Diagnostics vertical
- Identify growth levers across customer acquisition, pricing, product mix, and partnerships
- Drive 0→1 and 1→10 initiatives for new diagnostic offerings
2. Market & Competitive Intelligence
- Conduct market sizing, competitor analysis, and industry benchmarking
- Identify new business opportunities in preventive health, B2B, B2C, corporate wellness, etc.
3. Partnerships & Alliances
- Lead strategic partnerships with diagnostic labs, hospitals, healthcare providers, and tech partners
- Own end-to-end evaluation, negotiation, and execution of partnerships
4. Business Performance & Analytics
- Track key business KPIs – revenue, margins, unit economics, funnel conversion, repeat usage
- Use data to identify bottlenecks and drive performance improvement projects
5. Cross-functional Execution
- Work with Product, Ops, Tech, Marketing, Finance, and Supply Chain teams
- Translate strategy into execution plans with clear milestones and ownership
6. New Initiatives
- Evaluate new lines of business within diagnostics (home testing, subscriptions, health packages, B2B models)
- Build business cases and lead pilots
Experience & Education
- MBA from a Tier-1 institute (IIMs, ISB, XLRI, IITs, or similar)
- 4–8 years of post-MBA experience in:
- Top-tier consulting (McKinsey, BCG, Bain or similar), or
- Strategy roles in high-growth startups / healthcare / health-tech
- Strong preference for candidates with healthcare / diagnostics / pharma / health-tech exposure
About Truemeds
Truemeds is a pioneering, technology-driven telehealth and e-pharmacy platform redefining affordable healthcare access across India. Founded in 2019 by Akshat Nayyar and Dr. Kunal Wani, Truemeds empowers chronic patients to reduce their monthly medicine bills by up to 51% through high-quality generic substitutes sourced exclusively from the top 1% pharmaceutical manufacturers in India.
Our vision is simple yet powerful — to make healthcare affordable and accessible for every Indian household. With our distinctive tagline, “Naam ki nahi, Kaam ki Medicine,” we’re driving a fundamental mindset shift in how India approaches healthcare.
In August 2025, Truemeds closed an $85 million Series C funding round led by Accel and Peak XV Partners, with continued backing from West Bridge Capital and Info Edge Ventures — bringing our valuation to over $400 million, a 3.6x jump in just two years.
