Cvent is a leading meetings, events, and hospitality technology provider with more than 5,000+ employees and 24,000+ customers worldwide, including 60% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. Our technology brings millions of people together at events around the world. In short, we’re transforming the meetings and events industry through innovative technology that powers the human connection.

Cvent's strength lies in its people, fostering a culture where everyone is encouraged to think like entrepreneurs, taking risks and making decisions confidently. We value diverse perspectives and celebrate differences, working together with colleagues and clients to build strong connections.

AI at Cvent: Leading the Future

Are you ready to shape the future of work at the intersection of human expertise and AI innovation? At Cvent, we’re committed to continuous learning and adaptation—AI isn’t just a tool for us, it’s part of our DNA. We’re looking for candidates who are eager to evolve alongside technology. If you love to experiment boldly, share your discoveries, and help define best practices for AI-augmented work, you’ll thrive here. Our team values professionals who thoughtfully integrate AI into their daily work, delivering exceptional results while relying on the human judgment and creativity that drive real innovation.

Throughout our interview process, you’ll have the chance to demonstrate how you use AI to learn, iterate, and amplify your impact. If you’re excited to be part of a team that’s leading the way in AI-powered collaboration, we’d love to meet you.

Cvent acquired venuedirectory.com in 2022. venuedirectory.com has been established for over 20 years, providing electronic, interactive venue data to corporate and agency buyers of Meetings, Incentives, Conferences & Events. Operating multiple business channels – including web-based venue directories and a booking platform it offers event planners access to the largest data center of venue information for the UK MICE industry, with hundreds of thousands of venues across 170+ countries and powerful search, enquiry, booking, and reporting tools

Role Overview

As a Senior Sales Development Representative for Venue Directory, you will play a critical role in driving new business pipeline and deepening engagement with key venue and agency accounts across the UK and EMEA. You’ll serve as the first point of contact for many of our prospective customers, combining commercial acumen, curiosity, and product knowledge to create high-quality opportunities for the sales team.

In this senior position, you will also help shape our outbound strategy, support campaign execution, and act as a role model within the SDR team by sharing best practices and contributing to a high-performance, high-integrity sales culture.

What You Will Be Doing

• Act as the first point of contact for prospective Venue Directory customers and partners, providing compelling insights and product information tailored to their business needs.
• Prospect and generate pipeline by identifying, engaging, and nurturing new contacts through phone, email, social, and other innovative outbound methods.
• Qualify inbound and outbound leads using structured discovery and probing techniques to understand requirements, buying centres, timelines, and fit.
• Manage and grow key accounts in partnership with senior sales colleagues, helping to strengthen relationships with C-level executives and other senior stakeholders.
• Drive attendance and engagement at Cvent and Venue Directory webinars, seminars, and online product demonstrations, ensuring prospects are well prepared and highly engaged.
• Support marketing campaigns by executing follow-up plays and sharing feedback from the field.
• Research accounts and contacts using internal tools and external sources to build targeted lists.
• Prepare high-quality materials including introductory decks, proposals, and summary notes that help advance opportunities through the sales cycle.
• Analyse and report on performance, pulling reports, interpreting data, and sharing insights on what’s working across sequences, messaging, and segments.
• Partner closely with the senior sales team to help achieve new business and upsell quotas, collaborating on territory plans and account strategies.

• Bachelor’s degree or equivalent professional experience.
• 2+ years’ experience in B2B lead generation, sales development, or inside sales, ideally in technology, SaaS, hospitality, meetings & events, or related industries.
• Proven success in high-volume outbound prospecting, with strong cold-calling, email, and social selling skills.
• Excellent communication skills (verbal and written)
• Strong sense of initiative and personal leadership
• Demonstrated ability to work collaboratively within a team to achieve shared goals and contribute to collective success.
• High business acumen, ethics, and integrity, with a genuine focus on delivering value to prospects and customers.
• Talent for developing relationships over the phone and video, building rapport quickly and asking thoughtful, consultative questions.
• Ability to handle a high outbound call and activity volume while maintaining quality conversations and accurate CRM hygiene.
• Highly organized and detail-oriented, able to manage multiple accounts, tasks, and follow-ups in a fast-paced, constantly evolving environment.
• Proficient computer skills including PowerPoint, Word, Excel, Outlook, and CRM/sales engagement tools (e.g., Salesforce, outreach/sequence tools).